The Loop – Falkirk Tourist Bus Project
Concept, Branding and Artwork
Client: First Bus, Falkirk Delivers, Visit Falkirk, Falkirk Community Trust
Skills: Branding, Graphic Design
Falkirk is currently experiencing an upsurge in global attention thanks to the opening of The Kelpies and The Helix, both major attractions on the Scottish tourist map.
In order to connect these locations to transport links and other tourist hotspots, including The Falkirk Wheel and Calendar House, I was consulted on branding and development of a new tourist bus service.
Bright, eye-catching yet conveying a simple message to visitors from around the world, The Loop has received positive feedback from service users and business’ alike.